Hamza Yajid
Casablanca
Summary
Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
7
7
years of professional experience
Work History
Marketing Brand Associate
Varun Beverages Pepsi Co.
Casablanca
07.2024 - Current
- Leveraged Large Language Model AI systems to generate effective responses to the Israel Boycott of Pepsi Products, enhancing brand protection strategies
- Developed a comprehensive sales guide targeting 3 distinct markets, identifying 6 key sales weaknesses and providing tailored remedies for each, improving sales efficacy
- Trained an AI system over 15 hours to generate complex sales responses in Darija, facilitating better communication with traditional buyers and enhancing cultural relevance
- Utilized AI-driven predictive models to forecast marketing campaign success with 85% accuracy, optimizing strategies for upcoming product launches.
RFP Marketing Associate
John Hancock Investments
Boston
01.2018 - 06.2018
- Managed and delivered timely responses to RFPs for the retirement services sales team, ensuring alignment with client needs
- Maintained and streamlined 6 databases of SME-provided answers, enhancing data accuracy and reducing retrieval time by 15%
- Designed an automated system for quantitative investment data calculations, reducing RFP response time by 25% per financial quarter
- Centralized and optimized data collection processes for RFP writers, improving efficiency by 20% and ensuring up-to-date information.
Education
Bachelor of Science in Business Administration (Major: Marketing) -
Hult International Business School
London, UK12.2022
Bachelor of Science in Business Administration (Candidate) -
Northeastern University, D'Amore-McKim School of Business
Boston, MA06.2018
Graduated with an IB and American High School Diploma -
American School of Bombay
Mumbai, India06.2015
Skills
- Brand Management
- Sales Support
- Interpersonal Communication
- Attention to Detail
- Teamwork and Collaboration
- Artificial Intelligence MLL
- Time Management
- Data Analysis
Volunteer Experience
- FeedToSucceed, Mumbai, India, Co-Head, 03/2013, 01/2018,
Coordinated 2 weekly trips, using targeted communication strategies and logistical planning to ensure the delivery of meals to orphans., Led a team of 28 students, organizing weekly duties and successfully feeding an average of 250 orphans each week.
Managed finances and maintained detailed records, ensuring transparency and efficiency in the operations of weekly trips.
- Habitat for Humanity, Maharashtra, India, Volunteer, 03/2013, 01/2015,
Contributed to 14 trips across Maharashtra, assisting in the construction of homes for underprivileged families, enhancing their living conditions.
Coursework
Neuromarketing, Brand Management, Marketing Research and Consumer Behavior, Corporate Finance, Statistics and Data Analysis, Global Strategy, Financial Markets and Institutions, Marketing Planning and Strategy, Events Management, Artificial Intelligence
Affiliations
MS Word, Excel, PowerPoint, Pages, Keynote, Numbers, OpenAI Chat GPT, Claude Sonnet, DALL-E, Co-Pilot, Canvas Pro, Qvidian, Salesforce
Languages
English
First Language
French
Proficient (C2)
C2
Arabic
Advanced (C1)
C1
Spanish
Beginner
A1
Timeline
Marketing Brand Associate
Varun Beverages Pepsi Co.
07.2024 - Current
RFP Marketing Associate
John Hancock Investments
01.2018 - 06.2018
Bachelor of Science in Business Administration (Major: Marketing) -
Hult International Business School
Bachelor of Science in Business Administration (Candidate) -
Northeastern University, D'Amore-McKim School of Business
Graduated with an IB and American High School Diploma -
American School of Bombay
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