Alexandros Giannakopoulos
Boston
Summary
Detail-oriented Account Manager with several years of comprehensive experience in client and internal team management, relationship building, and digital marketing execution. Focused on managing accounts systematically to maximize partner revenue or business goals. Strong focus on communication, project management, digital marketing strategy & team leadership.
Overview
4
4
years of professional experience
Work History
Account Manager
Power Digital Marketing
01.2023 - 03.2025
- Coordinated cross-functional activities between different departments to best meet client partner business goals
- Developed and implemented strategic marketing plans in collaboration with executive management.
- Planned campaigns, measured results and reported outcomes of trade marketing initiatives to senior management.
Senior Marketing Specialist
Sproutward
Southborough
06.2021 - 01.2023
- Established metrics-driven processes that enabled efficient tracking of ROI performance.
- Researched industry developments and analyzed competitor strategies to stay ahead of the curve.
- Oversaw the design, development, and execution of digital advertising campaigns.
- Reviewed analytics data from various platforms to measure campaign success rates.
Education
BBA - Marketing
University of Massachusetts, Amherst
Amherst, MA05-2021
Skills
- Client relationship management
- Cross-functional collaboration
- Digital marketing management (Paid channels, SEO, social)
- Campaign management
- Market analysis
Timeline
Account Manager
Power Digital Marketing
01.2023 - 03.2025
Senior Marketing Specialist
Sproutward
06.2021 - 01.2023
BBA - Marketing
University of Massachusetts, Amherst
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