Andrii Burlutskyi
Fan Of Our Future
Málaga
Summary
Collaborative, enthusiastic, and innovative leader with 15+ years of experience delivering exceptional sales and marketing campaigns. Proven expertise in cross-network marketing solutions, brand and performance-based campaigns, and leveraging data analytics to optimize digital advertising performance. Open-minded and empathetic leader adept at coordinating business, people, communities, and ecosystems and seeking to join a cutting-edge company with a growth mindset culture.
Overview
16
16
years of professional experience
2
2
Certifications
Work History
Chief Marketing Officer
Yalantis
04.2023 - Current
- Introduced foresight and change management sessions, digital transformation workshops, and technology coaching for C-level clients.
- Managed cross-functional teams - AI, Data, and IoT for successful marketing campaign execution and performance analysis.
- Established strategic partnerships with Amazon, Nvidia, and Google, expanding market reach and driving revenue growth by 22%.
- Increased brand awareness by 40% through comprehensive marketing strategies.
- Boosted lead generation by 120% by implementing targeted integrated digital marketing campaigns: Meta, Google, LinkedIn, Live streams, web and offline engagements.
- Championed customer-centric approaches to improve overall satisfaction levels and foster brand loyalty among target audience segments.
- Implemented data-driven decision-making processes, enhancing overall marketing effectiveness and ROI.
- Expanded global market presence through tailored international marketing initiatives focused on regional preferences and trends.
- Facilitated executive leadership to develop long-term business goals aligned with company objectives and mission.
Head of Product and Business Development
Profisea Labs
01.2022 - 04.2023
- Spearheaded customer acquisition strategies, onboarding 200 new clients in 6 months.
- Increased revenue by 40% by developing and implementing strategic customer development plans.
- Implemented innovative marketing business development strategies to increase customer base and expand market share.
- x3 achieved established operational KPIs for company, regional team, and individual performance through teamwork and customer focus.
- Established and maintained highly effective relationships with clients and industry partners to drive growth.
- Utilized market trends, mission priorities, and customer goals to envision, shape, and close new opportunities.
- Developed recommendations for long-term accounts to promote brand awareness to key audiences.
Head of AI Solutions Marketing
Master of Code Global
09.2020 - 04.2022
- Developed and executed a comprehensive global marketing strategy, utilizing OKRs to measure performance and drive cross-functional collaboration.
- Generated over $5 million in services sales, surpassing sales targets and contributing significantly to the company’s revenue.
- Built and led a high-performing international marketing team, recruiting and motivating top talent to drive organizational growth.
- Activated strategic partnerships with Microsoft, Google, and AWS to expand market presence in the US, leveraging their platforms for increased reach and influence.
- Led successful branding campaigns and event marketing initiatives in collaboration with industry opinion leaders, enhancing brand visibility and engagement.
Head of Strategic Marketing
Smart Business
11.2017 - 10.2020
- Drove growth in European markets by integrating AI into products.
- Launched foresight and change management sessions, digital transformation workshops, and technology coaching to become a trusted technology and business advisor to key customers at the C-Level.
- Orchestrated large-scale remarketing and advertising campaigns (Meta, Google) to generate leads.
- Introduced and scaled account-based sales and marketing approach and ensured at least 3 years in a row cross- and up-sell to the same customers a complete technology stack of selected IT vendors serving 15 enterprise customers at a time.
Product Group Leader (EU and Non-EU)
Microsoft
12.2013 - 04.2017
- Acted as a field leader and advisor, driving $300 million in subscription revenue growth.
- Increased product revenue by 25% YoY, reaching $800 million.
- Built knowledge about the product and evangelized the product internally and externally for enthusiasts, influencers, and customers.
- Created unique offers to compete with Google in every market.
- Conducted monthly and quarterly business evaluations to coordinate performance and profits.
- Built a partnership ecosystem with startups, opinion leaders, and hardware manufacturers.
Small and Medium Business Sales Lead
Microsoft
04.2010 - 12.2012
- Led and mentored a team of 14 sales representatives, fostering a culture of excellence and continuous improvement in consultative selling techniques.
- Provided ongoing coaching to team members, fostering a supportive environment that encouraged professional growth and skill development.
- Standardized sales approach by introducing SPIN and Challenger Sale frameworks, growing revenue by 47% YoY.
- Recognized as the top-performing sales leader for 2 consecutive years.
Account Executive for Public Sector Customers
Microsoft
02.2008 - 04.2010
Education
Open Innovation
Harvard Business School
Online02.2024
Digital Transformation
University of Virginia & BCG
03.2023
AI For Leaders
BabsonX
06.2021
Design Thinking For Innovation
Darden Business School (USA)
02.2018
Change Management
PROSCI
2018
Marketing Strategy
Kyiv-Moghyla Business School
01.2015
Business Model Innovation
INSEAD Business Schoold
01.2015
Software Development And Mathematics
Taurida National V. Vernadskyi University
04.2001 -
Skills
- Strategic Consultative Selling
- Cross-Network Marketing Solutions
- Sales Revenue Optimization
- Brand and Performance-Based Advertising
- Client Relationship Management
- Market Analysis and Strategic Planning
- High-Value Negotiation and Deal Closure
- Data-Driven Decision Making
- Leadership and Team Development
- Strategic Marketing
- Innovations Portfolio Growth
Languages
Ukrainian
Bilingual or Proficient (C2)
Russian
Bilingual or Proficient (C2)
English
Advanced (C1)
German
Intermediate (B1)
Certification
Exponential Organizations Coach and Consultant, 11/2020
Timeline
Chief Marketing Officer
Yalantis
04.2023 - Current
Head of Product and Business Development
Profisea Labs
01.2022 - 04.2023
Exponential Organizations Coach and Consultant, 11/2020
11-2020
Head of AI Solutions Marketing
Master of Code Global
09.2020 - 04.2022
Prosci Certified Change Practitioner, 06/2020
06-2020
Head of Strategic Marketing
Smart Business
11.2017 - 10.2020
Product Group Leader (EU and Non-EU)
Microsoft
12.2013 - 04.2017
Small and Medium Business Sales Lead
Microsoft
04.2010 - 12.2012
Account Executive for Public Sector Customers
Microsoft
02.2008 - 04.2010
Software Development And Mathematics
Taurida National V. Vernadskyi University
04.2001 -
Open Innovation
Harvard Business School
Digital Transformation
University of Virginia & BCG
AI For Leaders
BabsonX
Design Thinking For Innovation
Darden Business School (USA)
Change Management
PROSCI
Marketing Strategy
Kyiv-Moghyla Business School
Business Model Innovation
INSEAD Business Schoold
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