Summary
Overview
Work History
Education
Skills
Timeline
Generic

Ashley Regan

Haverhill

Summary

Digital marketing strategist with deep expertise in content creation and social media management. Skilled in developing cohesive brand identities and executing multi-channel campaigns that foster community connections. Dedicated to enhancing customer experiences through innovative storytelling and engagement initiatives.

Overview

12
12
years of professional experience

Work History

Brand Development & Social Media Strategy

High Street Social Club
Newburyport
03.2026 - Current
  • Lead brand development including visual identity, tone, and creative direction for a new retail concept
  • Develop and execute social media strategy aligned with brand positioning and audience growth goals
    Produce and curate original content (photo, video, short-form mobile media) with a cohesive editorial
    aesthetic
  • Plan and manage content calendars and multi-channel campaign rollouts
  • Monitor performance metrics and continuously refine strategy based on engagement insights
  • Completed day-to-day duties accurately and efficiently.
  • Contributed innovative ideas and solutions to enhance team performance and outcomes.
  • Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.

Co-Owner & Digital Marketing Director

Green House Goods
Newburyport
02.2020 - Current
  • Co-founded and operate a lifestyle retail brand; led all marketing from launch through ongoing growth
  • Direct all digital marketing including social media strategy, content creation, and brand voice across platforms
  • Develop and execute social media strategy aligned with brand positioning and audience growth goals
  • Monitor performance metrics and continuously refine strategy based on engagement insights
  • Lead brand development including visual identity, tone, and creative direction for a new retail concept
  • Produce and curate original content (photo, video, short-form mobile media) with a cohesive editorial aesthetic
  • Oversee website content, product storytelling, and e-commerce presence
  • Plan and execute community events and in-store activations; build lasting relationships with customers and local businesses

Owner-Operator

Devil's Den Farm
Porter
03.2014 - 10.2017
  • Founded and operated small organic farm, overseeing production, marketing, and business development to ensure sustainable growth
  • Built sales channels through farmers markets, local stores, and restaurant partnerships
  • Cultivated strong customer relationships and enhanced community presence through direct engagement and participation in local events

Education

Associate Degree -

Bay State College
Boston, MA

Coursework

Boston University
Boston, MA

Coursework

The New School
New York

High School Diploma -

Tabor Academy
Marion, MA

Skills

  • Social media strategy
  • Brand development
  • Campaign management and execution
  • Brand activation planning
  • Content creation and storytelling
  • Visual content strategy
  • Community engagement
  • Digital analytics
  • Market research
  • Copywriting and performance metrics
  • Website content management

Timeline

Brand Development & Social Media Strategy

High Street Social Club
03.2026 - Current

Co-Owner & Digital Marketing Director

Green House Goods
02.2020 - Current

Owner-Operator

Devil's Den Farm
03.2014 - 10.2017

Associate Degree -

Bay State College

Coursework

Boston University

Coursework

The New School

High School Diploma -

Tabor Academy

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Ashley Regan