Brian Skiffington
Grafton
Summary
Experienced with territory management and market expansion strategies, ensuring consistent growth and client retention. Utilizes strong analytical skills and market insights to develop effective sales plans. Track record of building robust client relationships and leading teams to exceed performance goals.
Overview
11
11
years of professional experience
Work History
EndoTherapy Territory Manager
Olympus Corporation Of The Americas
10.2023 - Current
- Quota Accomplishment: FY24 - 100.6% / FY25 - 98.1% / Current - 105.7%
- Developed territory sales strategies to enhance market penetration and drive revenue growth.
- Researched competitor activity and used findings to develop sales growth strategies.
- Established and maintained strong relationships with key clients to ensure customer satisfaction and loyalty.
- Analyzed market trends to identify new opportunities for product expansion within assigned territory.
- Collaborated with cross-functional teams to align marketing initiatives with sales objectives in targeted regions.
- Led quarterly business reviews with stakeholders to assess progress against goals and strategize future actions.
Reg. Manager, Sales Development - GI / Endoscopy
Olympus Corporation Of The Americas
10.2021 - 10.2023
- FY23 Accomplishments -182% to goal as individual contributor
- Supervised and coached seven Sales Development Managers on sales strategies to optimize performance while holding individual contributor and territory role
- Created and executed outbound demand generation campaigns, calls and emails to deliver qualified leads for field sales team
- Executed and presented quotes for service, capital, and consumable products while assisting field reps through full sales cycle.
- Managed seven Sales Development Managers by coaching on effective sales techniques, monitoring performance and offering helpful feedback.
- Mastered analysis of procedural data within Acuity MD and Definitive Healthcare to verify top sales prospects to initiate engagement on cross-sell and upsell opportuities.
Dean of Admission / CRM Administrator
Anna Maria College
04.2017 - 10.2021
- Developed recruitment strategies utilizing past history data to meet and exceed institutional recruitment goals.
- Increased applicant numbers by 5% year over year and met enrollment goals with improved promotional approaches, outreach strategies and parent engagement plans.
- Implemented and maintained ongoing development for online application and CRM platform
Inside Sales Agent
Athenahealth
09.2014 - 01.2017
- Top 5 Performer - Small Group ISA's - 95% to goal in 2016
- Developed business pipeline using cold and warm techniques.
- Nominated for Inside Sales Mentorship Program guiding and advising new employees towards greater success in their role.
- Developed advanced understanding of products and services to react to customer objections, competitive questions, and other FAQs.
- Built and managed accurate sales pipeline to maintain high volume of activity
Education
MBA -
Anna Maria College
Paxton, MA08.2021
Bachelor of Science - Business Management
Fitchburg State University
Fitchburg, MA05.2010
Skills
- Quota Achievement
- Prospecting and Cold Calling
- Customer relationship management
- Goals and performance
- Product demonstrations
- Consultative sales
- Hands-on demonstrations
- Competitor analysis
- Territory expansion
- Upselling and cross selling
- Strategic business planning
- Sales presentations
Timeline
EndoTherapy Territory Manager
Olympus Corporation Of The Americas
10.2023 - Current
Reg. Manager, Sales Development - GI / Endoscopy
Olympus Corporation Of The Americas
10.2021 - 10.2023
Dean of Admission / CRM Administrator
Anna Maria College
04.2017 - 10.2021
Inside Sales Agent
Athenahealth
09.2014 - 01.2017
MBA -
Anna Maria College
Bachelor of Science - Business Management
Fitchburg State University
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