CASEY WILLIAMS
Baldwinville
Summary
Dynamic Account Manager with proven success at Hudson Botanicals Processing, excelling in client relationship management and vendor oversight. Skilled in budget management and inventory audits, I leverage critical thinking to drive sales growth and enhance customer satisfaction. Committed to fostering long-term partnerships and operational excellence in the cannabis industry.
Overview
7
7
years of professional experience
Work History
Account Manager
Hudson Botanicals Processing & Nimbus Cannabis Co.
Hudson
04.2025 - Current
- Managed client relationships, fostering satisfaction and loyalty that contributed to long-term partnerships
- Coordinated product launches and promotional events for Hudson Botanicals Processing, driving awareness and sales
- Maintained over 30 retail accounts and sales for finished goods
- Analyzed sales data and market trends
- Analyzed account feedback to improve service offerings and customer experience.
- executed popups and events for Nimbus in collaboration with the Marketing team
Regional Retail Inventory Manager (Procurement)
Local Roots Cannabis Crafted
Fitchburg
11.2022 - 02.2025
- Coordinated procurement across multiple locations to align product offerings with budget constraints and consumer demand.
- Trained vault staff on inventory management procedures (METRC & Dutchie) and ensured proper data entry.
- Managed compliance to ensure all products had accurate Certificates of Analysis (COAs) and labeling.
- Performed weekly audits of Dutchie Backoffice, ensuring price, cost, vendor, and inventory data integrity.
- Analyzed inventory to identify slow-moving or obsolete items, providing actionable recommendations.
- Created detailed inventory status reports to identify process improvements and support cost-saving initiatives.
- Documented incoming shipments accurately and submitted weekly records to accounting for streamlined financial tracking.
General Manager
Local Roots Cannabis Crafted
Fitchburg
02.2021 - 11.2022
- Developed and implemented strategies to reduce costs, increase profitability, and improve team performance.
- Monitored store performance to identify opportunities for operational improvement and drive growth.
- Recruited, trained, and mentored a team to enhance operational efficiency and deliver superior customer service.
- Managed staff scheduling and timecard approvals to maintain compliance with labor regulations and optimize workforce management.
Floor Supervisor
Local Roots Cannabis Crafted
Fitchburg
10.2020 - 02.2021
- Managed daily store operations, including cash reconciliation, opening/closing procedures, and customer transactions.
- Established and enforced store policies to ensure consistent daily operations and compliance with company standards.
- Collaborated with management to address operational issues, enhance customer satisfaction, and maintain efficient business flow.
- Conducted inventory management tasks, including receiving orders, stock organization, and issue resolution in METRC.
- Developed marketing assets to promote highlighted products and drive retail sales.
Budtender
Local Roots Cannabis Crafted
Fitchburg
07.2020 - 10.2020
- Educated customers on cannabis products, usage methods, and safety guidelines, enhancing informed purchasing decisions.
- Delivered personalized customer service and provided tailored product recommendations based on specific customer needs.
- Verified ID and documentation to ensure compliance with state regulations.
- Processed transactions and managed customer profiles in POS systems (Dutchie and IheartJane), ensuring accurate records and smooth operations.
FOH Manager
The G Vegas Cafe
Gardner
10.2018 - 01.2020
- Recruited, trained, and supervised front-of-house staff to drive performance and ensure smooth operations.
- Delivered exceptional customer service, resolved complaints to enhance customer satisfaction.
- Managed POS system and cash handling during opening and closing procedures to maintain operational flow.
Education
Dental Hygiene -
Mount Wachusett Community College
Gardner, MA06.2013
Skills
- Account management
- Vendor relationship management
- Purchasing and procurement
- Cannabis industry networking
- Budget management
- Retail inventory oversight
- SOP compliance
- Microsoft Excel proficiency
- METRC proficiency
- Dutchie proficiency
- Critical thinking and problem solving
- Attention to detail
- Multitasking skills
- Team development
- Inventory audits
References
References available upon request
Timeline
Account Manager
Hudson Botanicals Processing & Nimbus Cannabis Co.
04.2025 - Current
Regional Retail Inventory Manager (Procurement)
Local Roots Cannabis Crafted
11.2022 - 02.2025
General Manager
Local Roots Cannabis Crafted
02.2021 - 11.2022
Floor Supervisor
Local Roots Cannabis Crafted
10.2020 - 02.2021
Budtender
Local Roots Cannabis Crafted
07.2020 - 10.2020
FOH Manager
The G Vegas Cafe
10.2018 - 01.2020
Dental Hygiene -
Mount Wachusett Community College