Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Languages
Timeline
Generic

Ebenezer Juan Laice

Ifrane

Summary

Innovative Marketing leader with [Number]+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.

Overview

2
2
years of professional experience

Work History

Marketing Consultant and Business developer

DOTOH Heath
05.2024 - 09.2024
  • Successfully identified new grant opportunities, resulting in a 20% increase in funding for DOTOH's initiatives.
  • Cultivated relationships with 10 key donors and partners, enhancing collaboration and support for ongoing projects, which resulted in a 30% growth in donor engagement.
  • Collaborated with the IMFEST Foundation to enhance visibility and foster local talent by securing sponsorships, leading to a 15% increase in public awareness of DOTOH’s mission.

Marketing Consultant and Business developer

Morocco World News (MWN)
06.2023 - 08.2023
  • Developed a business plan for the first AI Magazine in Morocco, conducting market research, financial planning, and stakeholder analysis.
  • Secured partnerships and sponsorships, including collaboration with SAPRESS Maroc for nationwide distribution.

Marketing & Personal Branding

SEUNIK Media
02.2023 - Current
  • Launched a marketing agency to mentor and assist small agency owners in scaling their businesses and implementing flexible marketing strategies, resulting in a 25% increase in client performance metrics, such as engagement rates and ROI.
  • Guided a local agency in optimizing their social media strategy using tools like Buffer and Adobe Cloud, leading to a 30% growth in followers within three months.
  • Developed effective outreach and inbound processes with tools such as Mailchimp, enhancing marketing agencies' and personal brands' growth and contributing to a 40% increase in lead generation and engagement for clients.

Design Solution Developer

Joint Humanitarian Entrepreneurship
06.2022 - 07.2022
  • Developed low-cost solutions to reduce 20% of the plastic pollution in the districts of Kabale and Lira in Uganda
  • Impacted more than 50 local families with more than 50 jobs created throughout the project implementation.

Education

Bachelor’s in Business Administration with concentration in Marketing and Communication -

Al Akhawayn University
Ifrane, Morocco
01.2024

Specialization in Marketing Strategies with inclination toward Branding, customer centricity, and Go-to-Market Strategies - undefined

Coursera/Wharton University in Pennsylvania
01.2024

Skills

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Adobe Premiere Pro
  • Canva
  • Microsoft Office
  • Slack
  • Google Analytics
  • Google Ads
  • Google Search Console
  • HubSpot
  • Public Relations
  • Personal Brand Consultant
  • Digital Marketing
  • Teamwork and Time Management
  • Leadership and Effective Communication
  • Social Media Marketing
  • Partnership Development
  • Client Needs Assessment
  • Customer research
  • Media Relations
  • Graphic Design
  • Competitor Analysis
  • Campaign analysis

Accomplishments

  • Google Digital Marketing Certificate, 2023, Obtained a certificate in Digital Marketing which assists marketing agencies in reaching more customers, measuring KPIs, and increasing conversions.
  • SKUDDRA Studios, 2022, Worked as a freelancer graphic & fashion designer with a specialization in branding design and evaluation of brand collections. Collaborated with brand designers to develop concepts for clothing brands startups.
  • ISOPO (Environment, Energy, Engineering, and Art), 2018, Developed a community project focused on Energy and social Entrepreneurship that was awarded a silver Certificate.

Languages

English
Fluent
Portuguese
Fluent
Spanish
Intermediate

Timeline

Marketing Consultant and Business developer

DOTOH Heath
05.2024 - 09.2024

Marketing Consultant and Business developer

Morocco World News (MWN)
06.2023 - 08.2023

Marketing & Personal Branding

SEUNIK Media
02.2023 - Current

Design Solution Developer

Joint Humanitarian Entrepreneurship
06.2022 - 07.2022

Bachelor’s in Business Administration with concentration in Marketing and Communication -

Al Akhawayn University

Specialization in Marketing Strategies with inclination toward Branding, customer centricity, and Go-to-Market Strategies - undefined

Coursera/Wharton University in Pennsylvania

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Ebenezer Juan Laice