With over 13 years of managerial client relationship experience, I excel in driving company revenue through proven leadership, data analysis, and strategic skills. I am skilled at cultivating stakeholder relationships, cross-selling new business offerings, and retaining contracts. Additionally, I’ve played a pivotal role in supporting PR professionals’ careers and enhancing public understanding of PR. My expertise includes developing integrated communication strategies, hosting webinars, and fostering partnerships with the PR & Communications industry to advance the field.
• Engaging with corporate companies such as Ikea, Bank of England, KPMG LLP, and more at stakeholder/decision-making level.
• Playing an integral part in achieving a remarkable 40% growth in corporate partnerships in 2022 and setting a record by retaining our portfolio by 97%, surpassing previous years' achievements.
• Delivering an exceptional onboarding experience to our corporate clients, discussing benefits and available resources.
• Hosted impactful webinars, introducing new training programs to 50+ C-level attendees with a 27% immediate booking success. On-going booking are expected to increase the success rate, to be reviewed at year-end.
• Assisting in on-going international growth projects, including strategic partnerships in the Middle East.
• Collaborating closely with internal teams, including Events, Marketing and Training; taking a primary role in coordinating new projects or project timeline changes for optimal delivery.
• Utilising data analysis to enhance our strategies for client retention and acquiring new business.
• Demonstrating meticulous attention to detail in finance reporting, invoicing processes.
• Managed £500K+ income portfolio.
• Developed long-term relationships with key decision makers.
• Designed and implemented multi-channel brand marketing strategies.
• Achieved new business targets and provided financial communication.
• Managed meetings, renewal reports, and policy documentation.
• Exclusive point of contact for CRM systems/software.
• Ensured client communication and updates on legislation.
• Managed £300K+ corporate and SME portfolio, exceeding service level agreements.
• Innovated changes to corporate clients and pension/benefit schemes.
• Proactively managed renewals; exceeded new business targets.
• Collaborated with insurance providers for new marketing opportunities.
• Demonstrated cross-selling prowess within existing portfolio.
• Communicated legislative updates; guided policy product setup.
• Excelled in detail-oriented tasks; strong teamwork and Microsoft Office skills
PARN Global – Working for a Professional Body - January 2023
I’ve recently completed the “Working for a Professional Body” course, delving into the inner workings, challenges, and sustainability of professional bodies. This course was an ideal fit for those aiming to excel within this sector, offering valuable insights into its dynamics.
Key takeaways included:
1. Sector Insight: Grasping the pivotal role of professional bodies in industry advancement.
2. Ethics and Values: Understanding the sector’s ethics and responsibilities.
3. Driving Progress: Learning how certification and regulation drive industry development.
4. Operational Aspects: Exploring membership, advocacy, and collaboration.
5. Challenges Addressed: Insights into tackling real-world sector challenges.
6. Long-Term Relevance: Discovering strategies for sustained impact.
Throughout the course, I deepened my understanding of professional bodies’ crucial role in setting industry standards and promoting professional growth.
TechTalent Academy - Cyber Security - June 2022 – August 2022
2007 - 2008: Blackpool and the Fylde College • BTEC- Leisure and Tourism
2002 - 2007: Bispham High School Blackpool • GCSE’s including Mathematics, English and Science
at grades C and above.
I have a passion for boxing and football following both sports with huge interest; I also enjoy hiking, playing badminton, travelling, keeping fit, and cooking.