Summary
Overview
Work History
Education
Skills
Timeline
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Greg Ryan

Abington

Summary

Experienced Chief Revenue Officer with a demonstrated history of year over year revenue growth working in the digital marketing and advertising industry. Strong cross functional leader/ operator skilled in Digital Strategy, Customer Acquisition, Sales (both Services & SAAS), fulfillment strategies, account management, and partnerships.

Overview

21
21
years of professional experience

Work History

Chief Revenue Officer

LeadingResponse
07.2022 - Current
  • Performance marketing company tasked with leading all revenue generating divisions along with account management teams
  • Re-organized entire sales team structure including comp plans
  • Revenues up 20 million in past two years

Chief Revenue Officer

ThriveHive
07.2018 - 07.2022
  • Oversaw all revenue generating activities on both the services and SAAS sales departments (over 70 total sellers)
  • Grew revenue from one hundred million to over one hundred and twenty million annually
  • Scaled product offerings with emphasis on revenue growth, operational efficiency and speed of execution
  • Drove operational excellence at every stage of sales funnel and buyer journey and developed innovative strategies to sell to new & existing partners and clients
  • Developed and executed a go-to-market strategy to drive company success in exceeding revenue and profitability goals
  • Inspired customer success leadership to define and deliver on customer value proposition without sacrificing profitability targets

SVP/ GM Direct National Sales & Partnerships

Propel Marketing
11.2011 - 06.2018
  • Started company with 3 other individuals, grew to over 300 employees & 5 locations
  • Increased revenue from zero to one hundred million annually
  • Built as startup, but with scalability in mind
  • Developed both inside and outside sales teams
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies
  • Added new partners as a white label solution
  • Trained over one thousand sales professionals on selling digital marketing services across the country

Internet Marketing Consultant

ReachLocal
10.2010 - 09.2011
  • Trained on top digital marketing products available to the SMB space
  • Worked with small to medium sized businesses doing Search Engine Marketing, Social Media, Display Advertising, SEO, etc
  • Leading consultant for 6 consecutive periods

Director of Sales

Media Moving Forward
01.2004 - 07.2010
  • Started Yellow Page Directory Company growing from 4 individuals to over 30
  • Grew revenue from zero to over twenty million annually
  • Increased what was one directory annually to five annually in new geo areas
  • One of first companies in country to bring in digital marketing to legacy business

Education

Bachelor of Science - Management

Bentley University
Waltham, MA
05-2002

Skills

  • Channel partnerships
  • Deal structuring
  • Customer segmentation
  • Key account management
  • Sales coaching
  • Pricing strategy
  • Revenue optimization
  • Sales process management
  • Talent development

Timeline

Chief Revenue Officer

LeadingResponse
07.2022 - Current

Chief Revenue Officer

ThriveHive
07.2018 - 07.2022

SVP/ GM Direct National Sales & Partnerships

Propel Marketing
11.2011 - 06.2018

Internet Marketing Consultant

ReachLocal
10.2010 - 09.2011

Director of Sales

Media Moving Forward
01.2004 - 07.2010

Bachelor of Science - Management

Bentley University
Greg Ryan