IMANE SALIM
Mohammedia
Summary
Highly skilled Marketing Project Manager with 2 years of progressive experience leading marketing initiatives, driving brand visibility, and managing cross-functional teams in both agency and corporate settings. Expertise in digital marketing, strategic planning, and client relationship management. Proven ability to deliver innovative solutions, optimize marketing strategies, and exceed performance goals.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Marketing Project Manager
Activ'ad Agency
01.2023 - Current
- Spearhead comprehensive brand activation projects for high-profile clients, ensuring optimal execution across street marketing, digital channels, and mass retail environments.
- Develop and implement integrated marketing strategies, significantly increasing brand awareness and customer engagement.
- Oversee budgeting, resource allocation, and performance tracking, ensuring projects are delivered on time and within budget.
- Collaborate closely with clients to understand their business objectives, delivering creative solutions that surpass expectations.
- Lead and mentor a team of commercial and marketing professionals, driving performance improvements through continuous training.
- Managed content creation for various digital platforms, aligning messaging with brand identity and campaign goals.
Sales and Marketing Coordinator - Internship
Maroc Telecom
05.2021 - 09.2021
- Assisted in evaluating performance metrics across national and international markets, identifying key areas for improvement.
- Conducted market research to support strategic marketing initiatives, contributing to the company’s competitive positioning.
- Developed and implemented customer engagement plans aimed at increasing brand loyalty and retention.
- Collaborated with cross-functional teams to streamline marketing operations and enhance campaign execution.
Education
Master of Science - Management And Marketing
Rabat Business School
Rabat, Morocco04-2023
Bachelor of Science - Economics and Management
Multidisciplinary Faculty of Beni Mellal
01.2021
High School Diploma - Experimental Sciences
El Khawarizmi High School
01.2017
Skills
- Digital marketing campaign management
- Attention to detail
- Strategic planning and market analysis
- Budget management and performance reporting
- Team leadership and cross-functional collaboration
- Client relationship management
- Strong communication and negotiation abilities
- Adaptability and decision-making under pressure
Certification
- Google Ads Search Certification
- Google Analytics Certification
- HubSpot Email Marketing Certification
Languages
Arabic
Native language
French
Advanced
C1
English
Advanced
C1
Timeline
Marketing Project Manager
Activ'ad Agency
01.2023 - Current
Sales and Marketing Coordinator - Internship
Maroc Telecom
05.2021 - 09.2021
Master of Science - Management And Marketing
Rabat Business School
Bachelor of Science - Economics and Management
Multidisciplinary Faculty of Beni Mellal
High School Diploma - Experimental Sciences
El Khawarizmi High School
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