Jessica Amoros

Creative Concept + Trend Strategy, Home Products

Lead seasonal concept direction and early product ideation for decorative pillows, outdoor lifestyle items, beach towels, and picnic blankets. Translate consumer lifestyle behaviors into seasonal stories, visual direction, CMF palettes, and print styles that shape cross-category development.

Core Contributions:

• ·Conduct competitive research and shopping trips to identify movement in color, pattern, materials, and techniques for multiple market tiers.
• Translate consumer and market trends into actionable design direction, strengthening assortment and supporting seasonal planning.
• ·Present design concepts and trend boards that support decision making across design, buying, and leadership teams.
• Shape CMF direction, including aesthetics, palettes, textures, and material preferences across categories.
• Direct print aesthetic (scale, motif, composition, style) driven by consumer behavior and market trends.
• Guide designers through seasonal mood, material sensibility, and narrative cohesion.
• Identify product gaps and lifestyle shifts that inform new concepts and influence product mixes and prioritization of trend forward styles.
• Identify lifestyle opportunities that inform broader product opportunities (comfort, gatherings, everyday ease)

Responsible for research driven concept development and assortment direction for Adult Bedding categories.

Core contributions

• Researched seasonal trends and lifestyle drivers to recommend bedding direction aligned with consumer expectations and price positioning.
• Provided Pantone color development, print selection, and quilt stitch direction based on commercial fit and competitive alignment.
• Created research presentations that influenced seasonal line building and supported cross category coordination.

Provided color and print direction for soft home categories, informing material selection and seasonal storytelling.

Created market aware surface pattern work for independent lifestyle products using watercolor, mixed media, and digital design. Work featured by Art Insider in 2016.

Led Value Analysis and Value Engineering initiatives for product and material optimization. Evaluated commercial impact, cost drivers, and product specifications to support profitable decision-making.

Taught digital modeling and product visualization using SolidWorks. Strengthened communication of design intent, functional clarity, and storytelling of form.

Managed product implementation initiatives and cross-functional project teams for new product introductions. Oversaw engineering staff and collaborated across operations, quality, and leadership teams to align product outcomes with business goals.

User-centered product thinking rooted in function, materials, problem‐solving, and scalable product solutions. Reinforced analytical foundation that supports concept strategy with functional realism.

Key Achievement
• Earned Key Talent Award at Edwards Lifesciences for unique skills and outstanding performance (awarded company shares).