Jessica Todd
Salem
Summary
Creative and results-driven Visual Merchandising Manager with extensive expertise in retail displays, fixture design, and prop creation for events. Proficient in store layout optimization and trend-driven design, dedicated to delivering engaging shopping experiences that enhance brand identity and drive sales.
Overview
15
15
years of professional experience
Work History
Visual Merchandising Manager
Blackcraft Salem
Salem, MA
07.2022 - Current
- Lead visual merchandising initiatives to enhance store aesthetics and customer experience
- Developed visually compelling displays for the store and special events to maximize product visibility
- Designed and built fixtures and props for store displays, as well as in-store events
- Assisted in planning and executing store events to drive customer engagement and sales
- Managed incoming shipments, ensuring accurate receipt and inventory tracking
- Trained and mentored junior staff members on visual merchandising best practices, improving overall team performance.
- Generated product requisition documents to maintain stock levels and meet customer demand
- Handled point-of-sale transactions and provided exceptional customer service
- Conducted regular assessments of store layout, making data-driven adjustments to optimize traffic flow and product visibility.
Café Manager
Common Crow
Gloucester, MA
03.2016 - 05.2019
- Oversaw café operations and staff management to ensure high-quality service
- Managed café staff and scheduling to ensure efficient operations during peak hours
- Implemented new café procedures to improve workflow and customer service standards
- Collaborated with multiple departments to align café needs with broader business goals
- Worked closely with kitchen staff on menu planning, inventory management, and vendor communications
- Trained new staff, fostering a positive team environment and ensuring seamless onboarding
Accounts Coordinator
Bennett & Company
Newburyport, MA
03.2013 - 03.2016
- Supported the design team in managing visual concepts for commercial accounts
- Assisted the Design Team in developing and managing visual concepts for commercial accounts
- Maintained internal information by updating charts and systems with new product and development information
- Prepared for client meetings by organizing garments, accessories, and fabrics based on customer trends
- Reviewed and prepared customer tech packs for development, ensuring accuracy and alignment with design requirements
Design Consultant
Palamon International
Hangzhou, China
07.2012 - 11.2012
- Designed costumes and accessories for clients while collaborating with production teams
- Designed costumes and accessories for the company and select clients
- Collaborated with design and production teams to create samples for upcoming meetings
- Managed showroom setup and breakdown during client meetings
Production & Executive Assistant
Couture, the Clothing Co.
Los Angeles, CA
06.2010 - 07.2012
- Supported the owner in various operational areas, ensuring product quality and timely delivery
- Worked alongside the owner in production, manufacturing, and customer care
- Partnered with the production team on sample making and line development
- Communicated with vendors to address production requirements and resolve issues
Education
Bachelor of Fine Arts - Fashion Design and Merchandising
International Academy of Design and Technology
Henderson, NV06.2010
Skills
- General Computer Skills
- Microsoft Excel
- Microsoft Office
- Basics in Photoshop
- Merchandise presentation
- Store layout design
- Retail operations
- Space planning
- Fixture selection
- Window displays
- Visual merchandising oversight
Accomplishments
- Designed and implemented visually compelling merchandise displays that increased customer interest and sales.
- Managed successful in-store events that enhanced customer engagement and brand loyalty.
- Streamlined inventory management processes, ensuring optimal stock levels and efficient operations.
Timeline
Visual Merchandising Manager
Blackcraft Salem
07.2022 - Current
Café Manager
Common Crow
03.2016 - 05.2019
Accounts Coordinator
Bennett & Company
03.2013 - 03.2016
Design Consultant
Palamon International
07.2012 - 11.2012
Production & Executive Assistant
Couture, the Clothing Co.
06.2010 - 07.2012
Bachelor of Fine Arts - Fashion Design and Merchandising
International Academy of Design and Technology