Kaoutar SABRI

Tukadubai.com

• Designed and developed a V1 Woocommerce website that complied with web standards , following the CEO brief.
• Analysed website performance with regular evaluations and adjustments to page load times, image optimization, and code efficiency.

4ecohome.fr

• Configured a Wordpress website for 4ecohome.fr, gave content and SEO recommendations and trained the owner to manage content.

akaadi.fr

• Completed a SEO and UX design audit

Managed website creation and design projects for hospitality industry clients ( Wordpress CMS)
1/ Project management

• Defined client's needs and coordinated website projects with sales team, developers and designers.
• Wrote functional and technical specifications
• Suggested website optimizations and evolutions
• Contributed to various projects ( templates and booking engine redesign,

2/ Webmaster

• Configured websites and integrated content
• Customized templates based on client's brief and visual identity using CSS
• Testing , troubleshooting and bugs resolution
• SEO optimizations ( content , technical )
• Trained hotels to use CMS and wrote procedures depending on each template

3/ UX design

• Designed wireframes using Balsamic following accessibility rules
• Coordinated mockups design and development with the graphic designer and developer

Brand integration into the PMS Opera by ORACLE and launch of the cloud version

• Project planing , scope definition and task assignment to teams
• Configured Accor applications (booking engines, data base, reporting )
• Designing user testing tasks and scenarios
• Coordinated the functional implementations and updates with IT and hotels

B2B and B2C websites management and digital projects coordination.

• Updates and optimized content ( Home page, resorts pages, offers , articles .. ) on a SEO basis and following the business roadmap
• Troubleshooting and monitoring for broken links, errors, and issues
• Contributed to digital platforms redesign projects (Shopping, Booking Engine, payment, A/B testing, Mobile app, Digital in resorts)
• Testing new features and monitored KPI’s on Google analytics

Updated website's content using Magento platform and verified products content accuracy

• Defined e-merchandising strategy and animation for the website based on marketing and business roadmap ( best sellers, new products, special events ... )
• Worked on product catalogue redesign and photo shootings with the graphic design, product team and photographer
• Made reports of sells results and inventory
• Optimized content following the SEO agency recommendations
• Pre and Post-release tests of new features
• Monitored website for errors and reported bugs to the developers and IT department
• Managed t social media calendar (Facebook, Instagram) and developed content.
• Benchmarking of digital and e-commerce trends of luxury e-commerce.