Kaoutar Safar
Toronto
Summary
Results-driven Account Planner and Project Manager with a robust background in brand loyalty, customer relationship management, and market research. Proven success in managing large portfolios, driving strategic initiatives, and providing expert consultation. Fluent in English, French, and Arabic.
Overview
16
16
years of professional experience
Work History
Market Research Consultant
CoStar Group
9 2021
- Managing diverse portfolios across Quebec, overseeing assets valued at over $3 billion, for 190 brokers, over 70 brokerages
- Serve as the primary contact for CoStar's analytic suite in Montreal, with deep market expertise in industrial, office, and retail sectors
- Conduct client interviews regarding real estate transactions and listings, maintaining consistent metrics and producing accurate, comparative reports
- Providing consultation on optimal utilization of CoStar’s analytic products, earning Employee of the Month for CoStar Canada in March 2022
- Analyze data for quarterly market reports and Power Brokers
- Mentor new hires and support the Team as News, Construction and Sales Comparable Captain
- Graduated the Emerging Leader Program through VCU School of Business (Q2 2023).
Market Research Manager
CoStar Group
09.2023 - 07.2024
- Interim Bilingual Market Manager, Montreal Team of 6 researchers, contributing to the successful launch of the Quebec City market
- Earned Team of the Month for CoStar Canada in October 2023
- Highest overall score in March 2024, SLA >90%
- Completed RISE Program Q2 2024.
Customer Care Manager & Document Specialist
Live Life Mortgage
04.2021 - 09.2021
- Built and maintained strong customer relationships while managing stakeholder communication
- Collected documentation for lenders and ensured compliance with regulatory requirements
- Enhanced the company’s social media presence, contributing to broader brand recognition.
Social Account Manager
Leo Burnett
07.2012 - 09.2018
- Developed and executed annual social media strategies for multinational brands (e.g., Samsung, Fiat) in collaboration with global headquarters
- Acted as liaison between graphic designers and marketing managers to tailor local content while adhering to global guidelines
- Defined KPIs and analytics and provided comprehensive performance analysis and benchmark reports.
Digital Media Manager (Freelance)
04.2011 - 02.2012
- Maintained ongoing communication for the Moroccan Ministry of Youth and Sports through daily social media updates and website management
- Coordinated with the Press Secretary and media teams to create engaging social media and website content.
Media Manager
MWZ Media
01.2009 - 03.2011
- Conducted media and business analysis for telecom and retail brands to identify trends and emerging technologies
- Developed annual media strategies, managed media planning, and executed buying processes.
Event Manager
Capital Events Maroc
12.2008 - 01.2009
- Assessed client needs and developed strategic plans for major events, including the Moroccan Pavilion at Fruit Logistica and the 8th Islamic Conference of Information Ministers
- Managed budgets, timelines, and resources, ensuring successful event execution and client satisfaction.
Education
Master’s degree in marketing -
University of Rennes
B.B.A. - undefined
ISCAE
Skills
Strategic Planning
Market Analysis
Client Relations
Data Analysis
Social Media Strategy
Team Leadership
Project Management
Customer Satisfaction
Qualitative Research
Pricing strategy
Brand positioning
Languages
Arabic, French
Native language
English
Proficient
C2
Timeline
Market Research Manager
CoStar Group
09.2023 - 07.2024
Customer Care Manager & Document Specialist
Live Life Mortgage
04.2021 - 09.2021
Social Account Manager
Leo Burnett
07.2012 - 09.2018
Digital Media Manager (Freelance)
04.2011 - 02.2012
Media Manager
MWZ Media
01.2009 - 03.2011
Event Manager
Capital Events Maroc
12.2008 - 01.2009
Market Research Consultant
CoStar Group
9 2021
Master’s degree in marketing -
University of Rennes
B.B.A. - undefined
ISCAE
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