Kathleen Dubay
Worcester
Summary
Creative Content Creation Head known for high productivity and efficient task completion. Specialize in strategic content planning, digital storytelling, and SEO optimization. Excel in leadership, communication, and problem-solving to enhance team performance and meet project deadlines. Passionate Herbalist known for high productivity and efficient task completion. Specialize in botanical identification, herbal remedy formulation, and wellness consulting. Excel in communication, problem-solving, and adaptability, ensuring top-notch client consultations and personalized care plans. Committed to lifelong learning and sustainable practices in the field of herbal medicine. Visionary Business Owner known for high productivity and efficient task completion. Excel in strategic planning, financial management, and operational oversight. Strong leadership skills sharpen ability to inspire teams and drive business growth. Approach challenges with innovative solutions, fostering positive change and organizational development. Effective and well-rounded Social Media Specialist with strong eye for detail and understanding of web strategies. Excellent copywriting, brand management and marketing expertise with dedication to proactivity. Great problem solving and critical thinking skills.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Herbalist
Kathleen Dubay
05.2024 - Current
- Provided consultation services to clients regarding their health and lifestyle needs.
- Developed individualized herbal treatment plans for patients with chronic conditions.
- Conducted research into the therapeutic effects of herbs, vitamins, minerals, and other natural remedies.
- Created custom formulas of herbal extracts based on patient needs.
- Ordered medicinal plants from suppliers worldwide as needed.
- Prepared dried plant material for use in infusions or decoctions by grinding or macerating it into a powder form.
- Identified potential interactions between herbs and conventional medications prescribed to clients.
- Recommended appropriate dosage levels for various herbs based on patient age, weight, condition.
- Monitored patient progress during treatments to ensure desired results were achieved.
Multiple Business Owner
Kathleen Dubay
02.2020 - Current
- App marketing
- Audience outreach
- Brand Management
- Google Analytics proficiency
- New Business Development
- Brand Development
- AP style writing
- Editorial Calendars
- Established marketing strategies, such as social media campaigns, to promote the business.
- Negotiated contracts with vendors for supplies and services.
- Monitored cash flow to ensure proper budgeting of resources.
- Created a customer service policy to ensure customers were satisfied with products or services.
- Implemented systems for tracking sales performance and analyzing data trends in order to maximize profitability.
- Analyzed competitor's pricing and product offerings in order to remain competitive within the market.
- Oversaw daily operations of the business and provided guidance when needed.
- Participated in trade shows, conventions, and other events related to industry promotion.
- Updated website content regularly according to current trends within target markets.
- Investigated new technologies that could improve efficiency within the organization.
- Promoted business on social media platforms to maximize brand identity and generate revenue.
UGC Content Creator
Worldwide
Worcester
08.2013 - Current
- Developed engaging content for various platforms, enhancing brand visibility and audience engagement.
- Collaborated with marketing teams to align content strategies with overall business goals.
- Researched industry trends to create relevant and timely content for target audiences.
- Edited and proofread articles to ensure clarity, coherence, and adherence to brand guidelines.
- Managed social media accounts, creating posts that fostered community interaction and growth.
- Implemented SEO best practices to improve content discoverability and search engine rankings.
- Conducted interviews with industry experts to enrich content quality and authenticity.
- Coordinated multimedia projects, integrating visuals and videos into written content seamlessly.
- Curated content for social media platforms.
- Planned, produced and edited video projects to maximize engagement.
Social Media Specialist
Kathleen Dubay
06.2013 - Current
- Social Media Content Creation
- Specializes in word processing proficiency, social media management, and data entry
- Specializes in client management, email responses, and content creation
- Developed and implemented social media strategies to increase brand awareness and engagement.
- Created, edited, and managed content for various social media platforms including Facebook, Twitter, Instagram, LinkedIn, YouTube.
Education
Bachelor of Science - Nursing
Barry University, School of Nursing
Miami, FL 08.2025 - 10/2020
High School -
Saint Peter Marian Jr./Sr. High School
Worcester, MASkills
- Plant propagation
- Community Education
- Botanical knowledge
- Soil analysis
- Nutritional counseling
- Acupuncture techniques
- Business Development
- Quality Assurance
- Financial Management
- Business Administration
- Contract Management
- Customer Service
- Strategic Planning
- Business Planning
- Resources Allocation
- Talent Allocation
- Project Management
- Negotiation
- Accounting management
- Industry trend tracking
- Trends Analysis
- Strategic Decision-Making
- Start-Up Operations
- Driven and Determined
- Marketing automation
- Content Generation
- Digital Marketing
- Social Media Marketing
- Company Branding
- Social Media Strategy
- Virtual communities
- Client Relationship Management
- Product Knowledge
- Email Marketing
- Social Media Platforms
- Account Management
- Online news creation
- Social media expert
- Visual storytelling
- Blogging
- Social media trends
- Web 20 savvy
Certification
- Herbalist Certified Consultant
- Live chat job training for advanced positions
- Intro to social media job training course
- Social media jobs training course
- Social media affiliate training course
Timeline
Bachelor of Science - Nursing
Barry University, School of Nursing
08.2025 - 10/2020
Herbalist
Kathleen Dubay
05.2024 - Current
Multiple Business Owner
Kathleen Dubay
02.2020 - Current
UGC Content Creator
Worldwide
08.2013 - Current
Social Media Specialist
Kathleen Dubay
06.2013 - Current
High School -
Saint Peter Marian Jr./Sr. High School