LAMIAA M'RABET

• Planned and executed web, SEO, database marketing and social media advertising campaigns.
• Identified areas of improvement in existing e-commerce processes by analyzing customer feedback and implementing changes accordingly.
• Developed customized eCommerce solutions using shopify, integrating payment gateways and managing product listings.
• Optimized trading algorithms for better performance, conducting thorough back-testing on various trading scenarios.
• Increased accuracy of trade entries and exits, implementing robust verification procedures before transaction execution.
• Analyzed historical trade data to identify trends and patterns, informing future strategy adjustments as needed.

• Improved sales by promoting specialty cakes and offerings through social media channels.
• Utilized artistic talents to hand-sculpt intricate details on custom cakes, impressing clients with attention to detail.
• Developed new recipes and techniques, keeping up with current trends in the industry.

Projects:

• Launch of the new car personal compensation agreement - CID,
• Monitoring the CNDP's deployment on Law 09-08 of personal data protection at the level of the insurance sector in Morocco,
• Launch of the money laundering project dedicated to insurance intermediaries,
• Organization of WYD (Finance Days for Children and Young People). Senior interlocutor with the Insurance Companies, FMEF, Ministry of National Education and Bank Al Maghreb.
• Overhaul of THE FMSAR accounting process and steering the migration project to sage software.
• Established the Association for Knowledge and Innovation in Insurance "CFIA" in 2015 and appointed as Executive Member, Treasurer and Secretary.

Events:

• Collaboration with the SCR for the organization of the 43rd OAA Conference and General Assembly (more than 1000 participants),
• 41st FANAF General Assembly (more than 2000 participants),
• Launch of the 1st Casablanca Meeting of Insurance and Organization of the 2015 editions, 2016, 2017, 2018, 2019 (Main interlocutor with insurance companies, stakeholders, providers ...),
• Digitalization of registrations, billing and payments in collaboration with the IJC Managing sponsorship files
• Organization of COP22 and animation of the stand representing the insurance sector.

Development and innovation:

• Ensure the development of the skills of insurance professionals by offering certification/diploma courses dedicated to the Insurance Sector (Managing of the relationship between training organizations, FMSAR, insurance companies, cost study, hourly volume, educational content, selection of speakers, validation of candidates, ...)
• CFPA: Launch of the Professional Insurance Cycle
• ESCA: Launch of the Master in Insurance Management
• UIR: Launch of the Professional License in Insurance Consulting and Management

Participation in the work of AIEFFA and in the promotion of insurance training in FFA member countries through seminars and the AIEFFA Award to the winners of member schools and institutions:

• AIEFFA Seminars and Awards Nationally and Internationally Organized: (Morocco, Lebanon, France...) - Edition 2012, 2016, 2017, 2018, 2019.

Financial management:

• Piloting and monitoring the FMSAR budget - CAMM,
• Quarterly, annual and multi-year reporting,
• Arrested from FMSAR-CAMM-CMTAMT accounts (account analysis, cash PV, bank reconciliation statement ... etc.)
• Approval of budget FMSAR, CAMM, CMTAMT.
• Liquidation of obsolete, non-existent and/or totally depreciated tangible and intangible assets since the creation of FMSAR in 1954 as a result of a physical inventory and accounting reconciliation.

• Prepared accurate financial statements at end of quarter to summarize financial health and business performance.
• Monitoring of supplier regulations, bank reconciliation state, payroll, ticketing/accounting transfer, follow-up of the HAJ-OMRA file......
• Setting up a manual of procedures and accounting organization,
• Establishing the account approval file (Accounting Fees, PV AGO, Management Report, Special Report, Attendance Sheet).

• Audit missions,
• Organizational and contractual audit missions,
• Accounting supervision (Sectors: Industrial, Real Estate, Hotel, Distribution).