Majda Khadiri

|Full-time,freelance|

• Overseeing French and UK Marketing campaigns, leading a team of influencers to achieve campaign goals, alongside optimizing the agency's operations by implementing a comprehensive information system, centralizing significant data and streamlining processes for improved efficiency.
• Led brainstorming sessions for new marketing ideas, fostering a collaborative environment that encouraged innovation.
• Ensured smooth project handovers by documenting processes thoroughly and conducting comprehensive briefing sessions with new team members or partners.

|Freelance|

• Spearheading a French-Moroccan cultural diplomacy initiative
• Overseeing Social media channels for the Institut Français du Maroc (IFM)
• Crafting and implementing a strategic Media plan to effectively promote events within the quarterly cultural program in collaboration with significant National and international partners.

|Full-time/Freelance|

• A German-Moroccan startup connecting small and medium-sized producers from Africa with business owners from Europe through a digital ecosystem.
• Approved, reviewed and edited content flowing to website.
• Conducted regular content audits to identify gaps and redundancies of content.
• Collaborated with marketing and design teams to develop and plan site content, layout, and style.

• Analyzing real data to make a fruitful insight
• Determining the correlation between different variables
• Conducting t-test, Chi-square, Kolmogorov- Smirnov, Shapiro Wilk and ANOVA...

|Full-time,Freelance|

• Designed and implemented digital, web and social strategies to align with client business goals.
• Worked cross-functionally with various departments on projects.
• Created engaging content optimized for specific platforms and intended audience.
• Creating and Promoting BtoB online event.