Othman Bennaceri

• Developed and executed multiple print and digital marketing efforts to enhance brand visibility.
• Created content strategies for digital media.
• Helped clients develop website portals and social media pages to promote businesses.
• Created customized marketing materials to increase product awareness.
• Collected and analyzed Web metrics such as visits, time on site and page views per visit.
• Planned and executed web, SEO, database marketing and social media advertising campaigns.
• Monitored and optimized advertising campaigns using Google, Facebook and Instagram.
• Designed and implemented traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
• Mentored colleagues on industry best practices and job-specific marketing tasks to support quality deliverables.
• Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
• Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
• Collaborated with internal departments to build digital experiences and achieve marketing goals.
• Created social media content with consistent content and tone.
• Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
• Increased brand awareness with ambassador partnerships and targeted email campaigns.
• Coordinated with cross-functional global teams across the marketing environment to drive business growth and brand awareness.
• Worked with global and regional teams to ensure brand and communications consistency across all countries where Webhelp is present.
• Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
• Set up, completed and tracked customer surveys for local, regional and national campaigns.
• Generated reports detailing campaign performance, customer engagement and engagement trends.

Conducted re-branding campaign

Designing and delivering communications supports

Assisted in operations

Refreshed and rearranged suppliers database

Created and executed marketing and digital marketing campaigns