Paul Connolly
Amesbury
Summary
Dynamic sales leader with proven success at REF, driving a 15% sales increase in 2020. Expert in strategic planning and CRM proficiency, enhancing distributor management and customer satisfaction. Recognized for innovative marketing campaigns and award-winning sales growth at PRIVE Salon Products. Skilled in team collaboration and data-driven decision making, ensuring sustained revenue generation.
Overview
20
20
years of professional experience
Work History
President of Sales
REF
Boston
11.2011 - 05.2025
- Prospected and signed on fifteen REF. distributors in the US and two in Canada
- Coordinated logistics and managed all budgets pertaining to distributors launch meetings.
- Created annual sales forecasts for all distributors
- Created opening orders for all new distributors, establishing clear payment terms to minimize disputes
- Oversaw marketing and education budgets for all distributors.
- Collaborated with the director of education to organize all annual training events for national and local education teams, selecting team members for each.
- Managed budgets for several major trade shows, while overseeing inventory and coordinating freight logistics.
- Collaborated with the Swedish marketing team to design seasonal promotions, and finalize pricing for several product introductions.
- Sourced several promotional beauty products from Alibaba, boosting campaign sales significantly.
- Secured consistent sales growth, reaching a 15% increase in 2020, despite COVID-19 challenges.
- Achieved $250,000 in first-year sales, projecting $5M for 2025 through targeted marketing strategies.
Divisional Sales Manager
PRIVE Salon Products
08.2005 - 09.2011
- Developed and executed targeted marketing campaigns for increased brand visibility and customer acquisition.
- Enhanced customer satisfaction with proactive account management and responsive issue resolution.
- Adapted quickly to changing market conditions by adjusting strategies accordingly ensuring sustained growth even during challenging periods.
- Boosted sales revenue by implementing effective sales strategies and cultivating relationships with key clients.
- Designed and launched throughout U.S. market the PRIVE in salon Concierge Program. This program involved intense training for one chosen stylist in each PRIVE salon, which led to significant increase in sales across the network.
- Earned awards for highest level of increase in sales, while staying within budget.
Education
University of New Haven
West Haven, CTSkills
- Sales presentations
- Pipeline management
- CRM proficiency
- Territory management
- Industry networking
- Multitasking
- Staff training and development
- Business development and planning
- B2B sales, salons, and distributors
- Operations management - Logistics, Inventory
- Budget oversight
- Trade show management
- Distributor management
- Sales forecasting
- Strategic planning
- Team collaboration
- Data-driven decision making
- Sales training
- Competitive intelligence
- Revenue generation
- Contract negotiation
- B to B sales
- CRM software usage
- Cross-selling
- Product and service promotion
Activities
- Coaching youth sports
- Counseling youths in foster care.
- Fundraising in local community
- Animal Welfare Advocacy
Timeline
President of Sales
REF
11.2011 - 05.2025
Divisional Sales Manager
PRIVE Salon Products
08.2005 - 09.2011
University of New Haven