SAMUEL HARCHIK
Boston,MA
Summary
Visionary Product Video Producer & Creative Lead with over 12 years of hands-on experience defining and executing holistic video strategies for SaaS/software products (Native Instruments, iZotope, Submission Audio)
Proven track record as a cross-functional leader and hands-on maker across the full production lifecycle—from strategic concepting and storyboarding to final post-production and sound design.
Expert in architecting scalable motion and video design systems and integrating AI-assisted workflows to drive operational excellence, brand consistency, and measurable product adoption across the company.
Overview
12
12
years of professional experience
Work History
Video Production Manager
NATIVE INSTRUMENTS
07.2024 - Current
- Defined and led the holistic product video strategy for 30+ major product launches, lifecycle education, and established clear narrative frameworks that translated complex product value into compelling customer outcomes.
- Referred to as "The Bar" by the prior VP of Brand, for setting the internal quality benchmark for video editing, pacing, and visual style, defining and elevating standards for all internal and external video contributors.
- Championed innovation in AI-assisted workflows (e.g., Eleven Labs voiceover, Resolve/AE enhancement features) to streamline production, remove talent-related bottlenecks, and ensure brand consistency across content.
Senior Video Production Specialist - Hybrid
NATIVE INSTRUMENTS
06.2023 - 07.2024
- Oversaw and executed high-impact productions (launch films, long-form educational content, commercials), consistently ensuring creative excellence, narrative clarity, and measurable impact on product adoption.
- Directed and mentored internal producers and cross-functional partners in advanced editing, pacing, and visual storytelling craft, setting the internal quality benchmark for video style and delivery.
- Acted as a cross-functional production resource, providing creative direction and technical expertise to Product Marketing, Development, and Upper Management to align video content with core business goals.
Video Production Specialist
NATIVE INSTRUMENTS
04.2021 - 06.2023
- Designed and executed advanced motion graphics and custom UI animations that consistently enhanced product messaging and served as the foundation for the visual communication of new features.
Video Production Specialist
IZOTOPE, INC.
03.2019 - 04.2021
- Managed the end-to-end production process for high-stakes projects, including capturing and delivering a major CEO/partner acquisition announcement commercial under immediate, time-sensitive demands.
- Guided the visual direction of branded videos, developing and rolling out custom, scalable templates for titles, graphics, and lower thirds that remain the basis for internal video production systems today.
- Successfully established and optimized in-house video production capabilities, setting up key camera/lighting equipment for our mixing suite and media rooms to enhance production quality and efficiency.
- Participated in hiring cycles for in-house editors and managed external contractors, on-camera talent, and artists for high-profile product testimonials and interviews.
Freelance Video Producer
SAMUEL HARCHIK PRODUCTIONS
01.2014 - Current
- Leverage extensive freelance experience creating high-impact product videos, motion graphics, and films for diverse tech/SaaS and music technology clients.
- Gained repeat clients over the years thanks to quick turnarounds and approachable communication, leaving clients feeling heard and excited to work together again on future projects.
Education
Bachelor of Arts - Music Production & Engineering
BERKLEE COLLEGE OF MUSIC
Boston05-2015
Skills
- Product video strategy for launches, explainers, interviews, etc
- Creative direction & cross-functional collaboration
- Vendor & Talent Management
- AI-Assisted workflows (Eleven Labs, Resolve, Descript, Captions, etc)
- On-Set direction & screen capture (Screenflow, OBS, Riverside, Atomos, Video Devices, etc)
- Pre-production planning & Storyboarding
- Video editing (Resolve, Adobe CC - Premiere, AE, PS, IL, Avid Media Composer)
- Audio recording, editing, mixing & sound design
- Social media integration
- Motion graphics & visual effects
- Studio Setup & Optimization
- Camera operation (Canon, Panasonic, Sony, etc)
- Lighting (Arri, Apurture, Astera, etc)
Timeline
Video Production Manager
NATIVE INSTRUMENTS
07.2024 - Current
Senior Video Production Specialist - Hybrid
NATIVE INSTRUMENTS
06.2023 - 07.2024
Video Production Specialist
NATIVE INSTRUMENTS
04.2021 - 06.2023
Video Production Specialist
IZOTOPE, INC.
03.2019 - 04.2021
Freelance Video Producer
SAMUEL HARCHIK PRODUCTIONS
01.2014 - Current
Bachelor of Arts - Music Production & Engineering
BERKLEE COLLEGE OF MUSIC