SARA AKKOUCH
Commercial manager
BenGuerir
Profil professionnel
With over 10 years of experience in the hospitality industry, both internationally and within the GCC region, I have honed a versatile skill set that spans sales, marketing, events, revenue management, and team leadership. Having been a key player in the successful opening of three hotels, I bring deep expertise in pre-opening strategies, project management, and building high-performance teams from the ground up.
I am confident that my unique blend of experience, strategic vision, and operational excellence makes me an ideal candidate to contribute to any organization seeking sustained growth and innovation in hospitality.
Vue d'ensemble
8
8
years of professional experience
5
5
years of post-secondary education
Expérience professionnelle
Commercial Manager
Doubletree by Hilton BenGuerir Hotel & Residences
BenGuerir
10.2023 - Actuel
- Developed and executed sales and marketing strategies, increasing hotel revenue.
- Managed corporate and group sales, securing high-profile clients.
- Led digital marketing department campaigns to enhance brand visibility.
- Optimized pricing strategies to maximize occupancy and profitability.
- Reported directly to the GM and Regional Commercial Director on key performance metrics.
Cluster Senior Sales Manager
Dusit Hotels and resorts
Doha
01.2022 - 09.2023
- Managed government and corporate accounts for groups and long stays in two hotel apartments.
- Developed tailored sales proposals and negotiations to maximize revenue.
- Identified and prospected new business opportunities to expand market share.
- Generated sales leads for events and accommodations, securing long-term partnerships.
- Conducted client meetings, sales calls, and presentations to key stakeholders.
Sales Manager
Centara Hotel and residences
Doha
01.2020 - 12.2021
- Managed sports federations, government tenders, group bookings, and corporate accounts.
- Promoted hotel apartments for both short-term and long-term stays.
- Targeted luxury housing clients to rent high-end penthouses in the property.
- Conducted sales blitzes to generate leads and establish corporate partnerships.
- Participated in luxury property fairs in the Middle East to attract high-end clientele.
Groups Conference & events manager
Hilton Doha
Doha
01.2019 - 01.2020
- Managed the events department and reported to the Commercial Manager.
- Converted conference, meeting, MICE, and wedding leads from the sales team into confirmed bookings.
- Developed strategies to improve outside catering, including pricing, budgeting, and revenue growth.
- Handled the catering monthly budget and set pricing strategies to boost revenue.
- Collaborated with the F&B department to promote hotel outlets and enhance dining experiences.
Sales events specialist
The Westin Doha Hotel & Spa
Doha
12.2015 - 01.2019
- Part of the pre-opening team for the first Westin in Qatar.
- Managed administrative tasks for the Sales and Marketing department.
- Prepared sales agreements, reports, and data analysis to support decision-making.
- Conducted tele-sales calls and email marketing to enhance business outreach.
Formation
MASTER I - Master's in leadership and business management
INTERNATIONAL FOUNDATION OF PROFESSIONAL STUDIES
CASABLANCA 09.2010 - 08.2015
Compétences
✔ Corporate & Government Accounts Management✔ Digital & Traditional Marketing✔ Negotiation & Contract Management✔ Market Analysis & Competitor Benchmarking✔ Leadership & Team Management✔ Annual Budgeting & Revised Forecasting✔ Capex & APEX Management
✔OTAs Pricing Strategy & Distribution Optimization✔ Revenue Management & Forecasting
Informations complémentaires
- Hospitality Industry Trends: Passionate about staying ahead of the curve with the latest developments in digital marketing, revenue management, and customer experience innovations.
- Travel & Cultural Exploration: Enjoy discovering new cultures and gaining insights that enhance my approach to global business and customer service.
- Networking & Industry Events: Actively engage in networking events, hospitality forums, and conferences to continuously expand my professional knowledge and connections.
- Leadership Development: Dedicated to mentoring and developing talent, particularly in the areas of sales and commercial strategy, to build high-performing teams.
- Sustainability in Hospitality: Committed to promoting sustainable business practices and eco-friendly solutions within the hospitality industry.
Langues
Arabe
Langue maternelle
Anglais
Bilingue
Français
Bilingue
Frise chronologique
Commercial Manager
Doubletree by Hilton BenGuerir Hotel & Residences
10.2023 - Actuel
Cluster Senior Sales Manager
Dusit Hotels and resorts
01.2022 - 09.2023
Sales Manager
Centara Hotel and residences
01.2020 - 12.2021
Groups Conference & events manager
Hilton Doha
01.2019 - 01.2020
Sales events specialist
The Westin Doha Hotel & Spa
12.2015 - 01.2019
MASTER I - Master's in leadership and business management
INTERNATIONAL FOUNDATION OF PROFESSIONAL STUDIES
09.2010 - 08.2015
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