Xiaoqing Wang
Boston
Summary
Dynamic marketing and content creator with hands-on experience building expert-connection programs and supporting mental-health initiatives. Proven ability to grow social media communities from 0 to 70K+ in two months through strategic content, audience insight, and visual storytelling. Experienced in working with therapists, coordinating cross-functional projects, and translating complex information into accessible resources. Strong research, communication, and execution skills with a passion for improving access to expert knowledge and supporting community wellbeing.
Overview
2026
2026
years of professional experience
Work History
C-pop Social Media Manager & Content Creator
Independent C-pop Fansite Project
09.2025 - Current
- Built and managed two C-pop focused social media accounts, growing one account from 0 to 70,000+ followers and the second to 30,000+ followers within two months through strategic content planning and trend-driven storytelling.
- Captured, edited, and published high-quality photography and short-form videos of the artist; developed a strong visual identity and persona that significantly boosted engagement.
- Produced humorous, trend-based edits optimized for virality; leveraged timely pop culture insights to rapidly expand reach across platforms.
- Monetized traffic through photobook (PB) sales and customized video-editing services, generating over $10,000 in revenue within two months.
- Used engagement metrics and audience analytics to refine posting schedules, improve retention, and maximize organic growth.
- Cultivated an active and loyal fan community by understanding C-pop fan behavior and tailoring content to audience motivations and engagement patterns.
AntiEmo Mental Health Initiative
Founder & Program Lead
2022 - Current
- Identified a growing need for mental-health support among international students experiencing homesickness and emotional distress, and developed a concept for a platform that connects students with licensed therapists.
- Founded AntiEmo as a mental-health education and referral initiative, modeled on an expert-connection system similar to Inlightened’s approach of linking users with qualified professionals.
- Designed the full organizational framework, including mission, service model, and communication strategy to bridge student needs with therapist expertise.
- Created comprehensive introduction materials—such as program overview PDFs, therapist profiles, and outreach decks—to clearly communicate our mission to potential collaborators.
- Led partnership development by contacting therapists, conducting online meetings, aligning expectations, and drafting collaboration proposals tailored to different mental-health specialties.
- Planned and executed online workshops and mental-health events by coordinating schedules, managing logistics, preparing promotional materials, and facilitating participant engagement.
- Oversaw all content production for the initiative, including educational posts, visual assets, and event descriptions to ensure accessible and empathetic communication.
Event Planning Department Manager
New Charity
01.2022 - Current
- Led the planning and execution of 8 large-scale public service programs, including initiatives in blind equestrian therapy, art-based rehabilitation, and community wellness.
- Managed full-cycle project development: proposal writing, partner outreach, venue selection, timeline planning, and cross-team coordination.
- Built and maintained relationships with external partners by independently identifying stakeholders, initiating contact, negotiating roles, and ensuring smooth collaboration.
- Supervised 20–40 on-site staff and volunteers during each event; resolved urgent issues (e.g., host delays, schedule changes, logistics breakdowns) to ensure seamless program delivery.
- Produced all marketing and media assets for campaigns, including visual designs, event posters, video teasers, and social media promotion materials.
- Conducted post-event evaluation, prepared impact reports, and summarized key insights to guide future program improvements.
- Strengthened organizational visibility by designing communication strategies that highlighted social value, participant experiences, and community impact.
Intern( Marketing Department)
Amazon
2022 - 2023
- Assisted the marketing team with market and consumer research, gathering insights on user needs, competitive trends, and industry developments.
- Supported the creation and localization of marketing content, including social media posts, promotional materials, and internal communications.
- Helped coordinate digital marketing initiatives by preparing materials, organizing assets, and ensuring timely execution across channels.
- Collected and organized campaign data to track engagement and performance; prepared weekly reports summarizing findings for the marketing team.
- Collaborated with cross-functional teams in design, product, and operations to align messaging and support campaign objectives.
- Provided administrative and project support, including documentation updates, meeting preparation, and communication follow-ups.
Education
Bachelor of Science - Marketing & Aritificial Intelligence in Business
Bentley University
175 Forest St, Bentley University05-2028
Skills
- Social Media Management
- Content Creation (photo, video, storytelling)
- Video Editing (Premiere Pro / Final Cut / CapCut)
- Photo Editing (Photoshop / Lightroom)
- Graphic & Poster Design (Illustrator / Canva)
- Market Research & User Insight
- Excel (data analysis, charts, basic modeling)
- Cross-cultural Communication
- Presentation & PowerPoint Design
- Project Coordination
- Event Planning
- Remote Collaboration
Timeline
C-pop Social Media Manager & Content Creator
Independent C-pop Fansite Project
09.2025 - Current
Event Planning Department Manager
New Charity
01.2022 - Current
AntiEmo Mental Health Initiative
Founder & Program Lead
2022 - Current
Intern( Marketing Department)
Amazon
2022 - 2023
Bachelor of Science - Marketing & Aritificial Intelligence in Business
Bentley University